In this tutorial, I'll show you just how simple it is to create high quality videos with Google Hangouts on Air.
Of course, what you create is limited only by your imagination. Examples of videos you can make with Hangouts include: Effective marketing videos focus on common problems faced by your client. Making videos allows you to position yourself as an expert in your field. Making quality videos is as simple as making a video call. When the broadcast is done, it gets posted to YouTube. With Google Hangouts on Air you can broadcast live from your office.
That means when it comes to selling your services, the hard work of building trust is already done.īut isn't making videos a big headache? Don't you need a ton of time and lots of specialist software to make a decent video? Prospects and clients who watch your videos will feel like they know you as a friend. This is great news for freelancers, as video establishes trust and shows your personality and brand more quickly than the written word. Both YouTube and Cisco have predicted that within the next couple of years, 90% of web traffic will be from video. This trend towards video is set to continue. Over 4 billion hours of video are watched every month on Youtube. Blogging is still the mainstay of an effective content marketing strategy, but in the past decade audio, social media and video have all been added into the mix.įaster broadband speeds coupled with video cameras built into computers and smartphones have seen video become a key player in content marketing. Yet the landscape of content marketing can be confusing, as it is constantly shifting. As usual, there's a client built into, and there's even a client built into the Gmail app , which can lead to the awkward situation of your Chat messages arriving in two apps.As successful entrepreneurs and freelancers know, making a name for yourself online is all about content marketing.
Instead of the iOS and Android versions of Hangouts, you'll be pushed to the Google Chat apps, which both have better interfaces. On desktop, instead of or the Hangouts Chrome extension, there's, which is also an installable progressive web app.
Starting today, most Google Hangouts clients will start pushing users to Google Chat. While most follow-ups to Google Hangouts have been severely lacking in comparable features, Google Chat is a decent upgrade to Google Hangouts, so there are Google Chat options for all the Hangouts clients you may have been using. After several delays, Workspace customers (the paid business version of Google apps) finally had Hangouts removed in March 2022, but regular consumers can still switch between Google Chat and Hangouts. Google announced in 2018 that Hangouts would eventually be shut down.
The service fell out of favor with Google's legendarily fickle messaging strategy in 2016 with the launch of Google Allo. As Android's default messaging service, Hangouts amassed 5 billion downloads, and at one point, it even handled Android SMS duties, just like Apple's iMessage. The service launched in 2013 as an in-place upgrade to Google Talk. Further Reading A decade and a half of instability: The history of Google messaging appsThe shutdown of Hangouts has been a long time coming.